Move the Needle Challenge

Set a goal & get the learnings and support you need to crush it. You’ll experience firsthand how focus, collaboration, and a needle-moving mindset can completely change the game. And don’t worry— EM & Maddie will be right there with you every step of the way, offering guidance, encouragement, and (if needed) a well-placed kick in the booty. Save the Dates: 📅 Orientation: February 26, 2025 | 9am - 10am (Virtual) 📅 Goal Period: March 3 - 31, 2025 📅 Virtual Lunch & Leverage: March 14, 2025 11am-12:30pm (Virtual) Your Enrollment Includes ✅ Guided Course + Consulting Support – Get expert guidance as you set and achieve your marketing goal. ✅ 24/7 Community Corner Access – Tap into resources, ask questions, and collaborate anytime. ✅ Lunch & Leverage Event – A virtual working session designed to help you maximize progress. ✅ Lifetime Content Access – Revisit the lessons and strategies anytime, forever. Q: How much time should I dedicate to participating? A:Save the dates we've given you to make sure you can get the most out of the LIVE sessions. We also recommend setting aside a power hour every day (or a minimum of 3 times weekly) to stay connected to the challenge content, resources and homework. Q: Is lunch actually included for the March 14th session? In a sense - yes. You will receive a special link to choose a gift certificate to places you can order food, coffee or chocolate from. It's up to you if you want to use it that day to bring your lunch to the session. A: What kind of goals can I choose from? There are four types of goals to choose from: Layer 1: Awareness (increasing your brand visibility); Layer 2: Curiosity (increasing traffic to your anchors); Layer 3: Consideration (increasing your database and booking discovery meetings); Layer 4: Conversion (new clients); Full Funnel (increasing gross revenue or fundraising). Q: Is there really a prize? A: Yep - and two participants will win them this round.